Monday
1 Pepsi Design Brief With Golden Section Applied
After hours of research. I finally found a very good example of golden section applied in a particular design. "THE NEW PEPSI LOGO". In 2008 Pepsi has spent hundreds of millions of dollars on their new logo. Some call it an identity with multiple emotions, while some others wondered if it was inspired by the Obama " O" logo. So, click on the link to download or just see the design brief and judge for yourself.. You will need adobe pdf reader to view this design brief
The pepsi design brief (right-click to save)
The pepsi design brief (right-click to save)
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